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Управляет цифровыми кампаниями и обновляет контент через CMS, требуется минимум 2 года опыта.
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О роли
A well-established FMCG company is looking for a proactive and analytical Brand Specialist to join its Marketing team. The role supports brand strategy, integrated marketing execution, performance analysis, and new product launches.
Key responsibilities
- Support the development of annual brand plans, including market share, distribution, sales, and marketing budget targets.
- Coordinate the timely and effective execution of approved marketing campaigns across media, retail, and other sales channels.
- Work closely with Sales, Trade Marketing, Finance, Supply Chain, and external partners to deliver brand initiatives.
- Monitor brand performance, market trends, category developments, consumer behaviour, and key brand indicators.
- Analyse campaign results and prepare regular performance reports and recommendations.
- Coordinate creative, media, promotional, and point-of-sale materials with agencies and suppliers.
- Support budget planning and monitor marketing expenses against the approved budget.
- Contribute to the development and launch of new products, packaging updates, and other brand-related projects.
- Ensure that marketing activities are aligned with brand positioning, business objectives, and applicable legal requirements.
Candidate profile
- Bachelor’s degree in Marketing, Business Administration, Economics, Communications, or a related field.
- At least one year of relevant experience in brand management, marketing, trade marketing, or a similar role.
- Previous experience in FMCG, retail, consumer goods, or a related sector will be an advantage.
- Understanding of brand positioning, integrated marketing communications, consumer behaviour, and sales-channel activation.
- Ability to work with market data, performance indicators, budgets, and sales results.
- Strong organisational, analytical, communication, and coordination skills.
- Confidence in working with multiple stakeholders and managing several projects simultaneously.
- Proficiency in Microsoft Office, particularly PowerPoint and Excel.
- Fluency in Azerbaijani and Russian; English at upper-intermediate level or above.
Interested candidates can send their CV to the e-mail address in the Apply for job button.
A well-established FMCG company is looking for a proactive and analytical Brand Specialist to join its Marketing team. The role supports brand strategy, integrated marketing execution, performance analysis, and new product launches.
Key responsibilities
- Support the development of annual brand plans, including market share, distribution, sales, and marketing budget targets.
- Coordinate the timely and effective execution of approved marketing campaigns across media, retail, and other sales channels.
- Work closely with Sales, Trade Marketing, Finance, Supply Chain, and external partners to deliver brand initiatives.
- Monitor brand performance, market trends, category developments, consumer behaviour, and key brand indicators.
- Analyse campaign results and prepare regular performance reports and recommendations.
- Coordinate creative, media, promotional, and point-of-sale materials with agencies and suppliers.
- Support budget planning and monitor marketing expenses against the approved budget.
- Contribute to the development and launch of new products, packaging updates, and other brand-related projects.
- Ensure that marketing activities are aligned with brand positioning, business objectives, and applicable legal requirements.
Candidate profile
- Bachelor’s degree in Marketing, Business Administration, Economics, Communications, or a related field.
- At least one year of relevant experience in brand management, marketing, trade marketing, or a similar role.
- Previous experience in FMCG, retail, consumer goods, or a related sector will be an advantage.
- Understanding of brand positioning, integrated marketing communications, consumer behaviour, and sales-channel activation.
- Ability to work with market data, performance indicators, budgets, and sales results.
- Strong organisational, analytical, communication, and coordination skills.
- Confidence in working with multiple stakeholders and managing several projects simultaneously.
- Proficiency in Microsoft Office, particularly PowerPoint and Excel.
- Fluency in Azerbaijani and Russian; English at upper-intermediate level or above.
Interested candidates can send their CV to the e-mail address in the Apply for job button.
Локация
Азербайджан
Опыт
1+ лет
Занятость
Полная занятость
Зарплата
Не указана
Опубликовано
14 августа 2026
Языки
Azerbaijani, Russian, English
Дедлайн
14 сентября 2026
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