Менеджер по маркетингу

Marketing Manager (Tourism / Travel Industry)

Rayda Tour Operator is an international travel company with offices in three countries, specializing in outgoing, incoming, and corporate tourism.

We are looking for a creative and goal-oriented Marketing Manager ready to grow our brand and promote our products both locally and internationally.

Responsibilities

• Develop and implement the company’s marketing strategy across key business channels: Outgoing, MICE, Incoming, Corporate, and Ticketing.
• Create and execute marketing strategies for international offices in Georgia and Uzbekistan.
• Managing two main social media pages (Rayda Travel, Rayda Tour Operator)
• Manage digital and traditional marketing, including: setup and optimization of targeted advertising (Meta, Instagram, TikTok, LinkedIn, YouTube); Planning and analysis of Google Ads campaigns; Email marketing and CRM communications;
• Organization of offline activities – exhibitions, partner campaigns, and presentations.
  Manage branding and PR, ensuring strong visibility and recognition of the company.
• Develop and promote new travel products and destinations.
• Participate in national and international business events, B2B meetings, and exhibitions.
• Conduct marketing research and competitive analysis to adapt strategies to market trends.
• Actively engage in professional communities and business clubs to promote the Rayda brand.
• Support and organize FAM trips, exhibitions, and corporate events.
• Identify and develop new partnerships and corporate sales channels.
• Collaborate effectively with international offices.
• Analyze marketing performance and prepare monthly KPI reports.

Requirements

• Minimum 3 years of experience in marketing
• Fluency in Azerbaijani, Russian and English
• Proficiency with Meta Ads, Google Ads, Bitrix24, SendGrid, Canva
• Strong creative and analytical thinking, self-motivation, and responsibility

Marketing Manager (Tourism / Travel Industry)

Rayda Tour Operator - международная туристическая компания с офисами в нескольких странах, работающая в направлениях outgoing, incoming, mice и корпоративного туризма.

Мы ищем креативного Marketing Manager, который поможет развивать бренд и создавать сильный визуальный контент для наших продуктов.

Обязанности

• Ведение и развитие соцсетей (Rayda Travel, Rayda Tour Operator)
• Создание визуального контента: баннеры, посты, сторис, презентации
• Запуск и базовая настройка рекламы (Meta, Instagram, TikTok и др.)
• Участие в разработке маркетинговых кампаний
• Поддержка email-рассылок и CRM-коммуникаций
• Организация офлайн-активностей: выставки, презентации, мероприятия
• Участие в разработке новых туристических продуктов
• Взаимодействие с партнёрами и внутренними командами
• Поддержка FAM trip, ивентов и маркетинговых активностей

Требования

• Опыт в маркетинге от 1–2 лет
• Владение азербайджанским, русским и английским языками
• Навыки дизайна (Canva, Figma или аналогичные инструменты)
• Понимание digital-маркетинга на базовом уровне
• Креативность, инициативность и хороший визуальный вкус