Специалист по цифровому маркетингу

Job description

Wemark is a 360-degree marketing & technology powerhouse enabling brands to better interact with their audiences through media, technology, and new ideas. Our vision is far beyond our imagination. At Wemark, we believe that everything you can imagine is real and we make it happen by bringing the best technology and right design together.

At the same time, through its venture studio, WM Ventures, Wemark continuously experiments with and develops new startup ideas — including Wayro, a travel technology platform, Nebulan, a People Intelligence SaaS, and several other ventures currently in stealth mode. This entrepreneurial environment keeps us close to real product-building, experimentation, and innovation.

Currently, we’re looking for a Digital Marketing Specialist to help us #MarkTheDifference through performance-driven, data-backed digital marketing.

Role Description

As a Digital Marketing Specialist at Wemark, you will plan, execute, and continuously optimize digital growth initiatives, primarily for Wemark and the ventures we build through WM Ventures, while occasionally supporting selected projects from our client portfolio.

This role goes beyond running advertising campaigns. You will work across Meta, Google, YouTube, TikTok, and other relevant channels to build acquisition funnels that generate measurable business outcomes from B2B leads and app installs to SaaS trials and conversions.

You will work closely with Product, Tech, Design, and Content teams, using data and experimentation to continuously improve the journey from acquisition to conversion.

In this role, you will:

• Plan, launch, and optimize performance campaigns across Meta Ads, Google Ads, YouTube, TikTok Ads, and other relevant channels.
• Build and improve acquisition funnels across different stages of the customer journey.
• Drive growth for mobile apps, SaaS products, technology ventures, and B2B services.
• Work with Product and Tech teams on tracking, attribution, landing pages, onboarding flows, and conversion optimization.
• Analyze performance and user behavior using GA4, platform analytics, and reporting tools.
• Run experiments across audiences, creatives, offers, and landing pages.
• Collaborate with creative and content teams to improve advertising concepts and assets based on performance insights.
• Explore new channels, AI tools, automation, and growth opportunities.

Qualifications

• 2+ years of hands-on experience managing performance marketing campaigns.
• Strong practical knowledge of Google and Meta Ads, including YouTube and TikTok.
• Solid understanding of GA4, Looker Studio, or similar analytics and visualization tools.
• Working knowledge of SEO.
• Comfortable using generative AI tools and emerging marketing technologies in everyday work.
• Strong analytical thinking with the ability to turn data into clear decisions.
• Good communication and presentation skills.
• Education abroad is an advantage.

Why Wemark

Wemark provides a clear career path and abundant opportunities for personal growth through real case studies and educational programs. Here, you’ll enjoy a range of perks and benefits while immersing yourself in an open-minded, innovation-driven culture.

With a team of ~40 talented individuals, you’ll have the opportunity to work across different industries and business models from established brands to products we are building ourselves inside Wemark.

How to Apply

You can apply directly via LinkedIn or alternatively send your CV together with a short note on why this role interests you to [email protected], using Digital Marketing Specialist as the email subject.

Before applying, we recommend taking a look at Wemark’s About and Careers pages to learn more about who we are, how we work, and what we believe in to make sure Wemark feels like the right place for you.

Please note that only shortlisted candidates will be contacted.