Специалист по цифровым услугам с добавленной стоимостью

About Azercell

At Azercell, we're shaping a sustainable digital future as Azerbaijan’s #1 provider of mobile, fixed, and B2B solutions. We lead with innovation, building secure and scalable infrastructure, accelerating digital adoption, and delivering seamless experiences for individuals, businesses, and the public sector. Powered by data, AI, and automation — and driven by a skilled, inclusive team — we operate with agility, trust, and a commitment to creating long-term value for our people and communities

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Your key responsibilitie

• s:Play a leading role in the creation, development, and management of digital products within the Digital Services business directio
• n.Own and evolve the digital product portfolio, includin
• g:TV & OTT produc
• tsBeyond-core digital servic
• esPartnership-based and ecosystem produc
• tsEnrich the Azercell mobile application with app-exclusive loyalty products, offers, and functionalities, and drive the definition and execution of the product roadma
• p.Define a clear product vision and strategy, ensuring alignment with overall business goals, digital strategy, and partner requirement
• s.Build, manage, and continuously refine end-to-end product strategies from concept and design through development, launch, and post-launch optimizatio
• n.Establish effective collaboration models with stakeholders, including internal business units, technology teams, marketing, analytics, legal, and external partners, to ensure strategic alignment and smooth executio
• n.Translate market insights, user needs, and data analytics into clear product requirements, user stories, and prioritization criteri
• a.Lead product planning activities, including backlog management, roadmap planning, release planning, and dependency managemen
• t.Act as a key product representative within technology and commercial units, working closely with development teams on a daily basis as the product owner / product lea
• d.Ensure customer-centric design and usability, integrating user research, usability testing, and feedback loops into the product development lifecycl
• e.Monitor and analyze product KPIs and performance metrics after launch, ensuring regular reporting and transparent communication with stakeholder
• s.Identify opportunities for product improvement, monetization, and growth, using data-driven insights and market benchmark
• s.Support and manage partnership projects, including coordination with partners on product integration, roadmap alignment, commercial models, and operational readines
• s.Contribute to the development of business cases, high-level feasibility studies, and performance reviews for new and existing digital product
• s.Ensure products comply with internal processes, regulatory requirements, and quality standard

s.What we look fo

• r:Bachelor's degree in Business Administration, Information Technology, Engineering, Economics, or a related fiel
• d.2+ years of experience in product management, product ownership, or a similar role within digital services, OTT/media, telecom, or technology-driven environment
• s.Hands-on experience managing end-to-end digital products, from concept and requirements definition to launch and post-launch optimizatio
• n.Experience working with cross-functional teams, including technology, marketing, analytics, legal, finance, and external partner
• s.Strong understanding of digital ecosystems, including TV & OTT platforms, mobile applications, value-added services, or partnership-based product
• s.Proven ability to translate business and user needs into clear product requirements, user stories, and prioritized backlog
• s.Experience with product roadmapping, KPI definition, and performance trackin
• g.Strong analytical skills with the ability to make data-driven product decision
• s.Familiarity with Scrum methodologies and working closely with development team
• s.Experience collaborating with external partners and vendors, including product integration and roadmap alignmen
• t.Excellent communication and stakeholder management skill
• s.Strong ownership mindset, proactivity, and ability to work independently in a fast-paced environmen
• t.Strong analytical skills and comfort working with KPIs, dashboards, and performance metri
• csCustomer-centric thinking and experience with user-driven product desi
• gnAbility to balance strategic thinking with hands-on executi